CASE STUDIES

My case studies detail my explorations and process in experience, product design, and design leadership. For visual examples of UX/UI, branding, marketing campaigns and more, check out my design portfolio.

BRAND IDENTITY

PRODUCT AND UX

REDESIGN

PRODUCT DESIGN

PRODUCT STRATEGY

DESIGN LEADERSHIP

COMPANY AUDIT

STRATEGY

DESIGN LEADERSHIP

UX/UI DESIGN

USER RESEARCH + PERSONAS

OPTIMIZATION

UX/UI DESIGN

PROTOTYPING

USER STORIES

STORYBOARDING + ART DIRECTION

UX/UI

PRODUCT MANAGEMENT

CULTURE

EXPERIMENTATION

DESIGN LEADERSHIP

EXPERIENCE DESIGN

PRODUCT MANAGEMENT

JOURNEY MAPPING

View my design portfolio for examples of UX/UI, branding, and more.

UX and Design Leadership
Director of Product Design at PeopleReady

Brooklyn, NY | Remote

Lacey Selvagn

Experienced in:

Leading design

User experience design

Design systems

Wireframes and prototypes

Art direction

Branding and identity systems

Content and copywriting

Campaign development

Information architecture

Leading products

Market and user research

Product-market fit validation

Developing roadmaps

Requirements gathering

Prioritization 

User stories

Sprint planning

Product design

Leading teams

Design thinking + ideation sessions

Recruitment and hiring

Mentoring

Workshop facilitation

Product strategy development

UX and design strategy development

Marketing strategy development

Forecasting and future planning